B2B-markedsføring via sociale medier – B2B-markedsføring på sociale netværk, er det det det værd? Her får du et lille indblik. Markedsføring inden for B2B er lige så mulig som koncepter og foranstaltninger rettet mod et rent B2C-publikum. Hvorfor? De fleste beslutningstagere i virksomheder og virksomheder er selv registreret i sociale netværk!
De skal træffe beslutninger hver dag. Hvis du bruger sociale netværk til din egen PR, kan du også hurtigt nå ud til de vigtige beslutningstagere i B2B-segmentet, hvis du styrer din kampagne godt. Du sparer lige så meget tid, som du ellers ville skulle investere i opkald eller kolde opkald.
Det drejer sig ikke kun om typiske erhvervsnetværk som LinkedIn, men du vil også møde mange beslutningstagere på Instagram, Facebook og YouTube. Med de rigtige budskaber kan du nå dem effektivt.
Rekruttering af medarbejdere via sociale medier: Tip
LinkedIn er f.eks. meget populært til rekruttering af medarbejdere. Karrierenetværket forbinder primært på et professionelt niveau.
https://da.socialmediaagency.one/wp-content/uploads/2018/12/facebook-gruppe-hilfe-erstellen-loesschen-austreten-account-unternehmen-wiki-group-help-create-delete-unfollow-business.jpg5501200S_kinski/wp-content/uploads/2024/02/social-media-one-logo-tiktok-instagram-youtube-facebook-marketing.svgS_kinski2021-04-12 11:04:122022-04-14 13:40:02B2B-markedsføring i sociale netværk, er det det det værd?
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